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Solutions

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Measure Demand

Track business performance against key competitors at every stage of the product lifecycle.

SOLUTIONS

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Accelerate Demand

We help our clients accelerate demand by focusing on the best opportunities for the greatest impact on their business.

SOLUTIONS

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Technology

Our Liquid Data® technology provides cross-industry data and advanced analytics in a single, open platform.

SOLUTIONS

Liquid Data Go

Designed for small CPG businesses.

Liquid Data Engage

Curated reports and guided analysis.

Liquid AI

Answer the most pressing business questions.

Liquid Data Collaborate

Data and analytics for a single source of truth.

NCSolutions
is now part of Circana!

The power of NCSolutions (NCS) and Circana’s combined data means a larger pool of buyers and stronger media solutions for you.

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View NCS Solution Area

Nielsen's

Marketing Mix Modeling

is now part of Circana!

Optimize your spend across channels and marketing drivers—maximizing ROI and accelerating growth.

Press Release

Solution Overview

Industry Rankings

Laptop displaying Circana's Industry Ranks

Get the latest rankings, measurements and insights, powered by Liquid AI™.

Industry Rankings

Liquid Data
Go

The Small Business Solution

Breaking into retail takes more than a great product – it takes proof.

Circana’s Liquid Data Go® solution helps emerging and mid-sized CPG brands show their value.

Industries

Resources

CPG Consumer Spend Tracker

Download our weekly U.S. consumer packaged goods sector monitoring report.

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Learn

Blog

New strategies and tactics.

Press Releases

Circana's official announcements.

Media Coverage

Circana in the press.

Industry Rankings

Industry rankings vs. previous data period.

Case Studies

See how Circana can help your business grow.

Reports

Perspectives from our thought leaders.

Product Training

A curriculum to address your needs.

Analyst Reports

Solving challenges that matter to you.

Podcast: Growth Insights

Thought leaders giving growth insights.

Quick Insights

Consumer insights and buying trends.

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Webinars

FEATURED

OmniGrowth Playbook: Leveraging E-commerce to Accelerate 2026 Growth

Top Trends in Fresh: Shopping Restructured

2026 Media Trends: Five Media Catalysts Shaping What's Next

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Insights Hub

FEATURED

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Retail Media Strategy: Trends, Insights, and What’s Next

Private Label Brand Insights and Strategies

Eating Patterns in America: Understanding Today’s Dynamic Food and Beverage Landscape

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Series

Blog Shopper Series: Unpredictable Shoppers. Predictable Success.

A Collective View of Global Beauty Market Trends

Join the

Future of Media

Movement

It’s time to move beyond disconnected insights and delayed decisions into a new era for media, together.

Join the Movement

Complete Food & Beverage

The holidays are approaching quickly and so are the decisions about what’s cooking! 🤔 🍽️

Key Insights

📦 Circana data shows that 23% of those celebrating Christmas plan to order some pre-cooked or ready-to-serve items, while 9% will outsource their entire holiday meal.

From homemade classics to convenient options, holiday meals are evolving with consumer preferences.

So ... Homemade?

Or premade?

More Circana Quick Insights

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